First Impressions Matter Most
Most email marketers have implemented a Welcome message, but they stop there instead of trying to engage the subscriber right from the beginning. It is a known fact that users that have once disengaged...
View ArticleMother’s Day Emails are Late Bloomers
Emails with “Mother’s Day” in the subject line generate 2.6% click-through rate in the week following Mother’s Day compared to only 1.8% during the week leading up to holiday, a 44% increase, according...
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